China's #1 digital advertising concern
Leading experts weigh in on transparency in China’s fractured and obscured digital advertising landscape. With multiple players and layered relationships and fast evolving technology as its bedrock, Campaign Asia explores how solving transparency can also be an opportunity for marketers.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
The ‘unflushables’: Sydney Water prints PSAs on ...
A new campaign hits toilet cloggers in Sydney at the scene of the crime, via messaging on toilet rolls. What does Ad Nut make of all of this roll-play?
Beach please: Corona crowns world’s best beaches ...
In a new platform to commemorate its 100th anniversary, the beer brand expands on its ‘This is Living’ proposition to celebrate sandy beaches and turquoise waters.
Publicis Groupe elevates Liza Zhang to CEO role ...
A seasoned leader and Campaign’s Greater China Agency Head of the Year in 2024, Liza Zhang, will oversee MSL and Publicis Influence in China.
Polestar takes (subtle) aim at Tesla as EV wars heat up
The new OOH campaign from Forsman & Bodenfors is promoting big rebates for Tesla owners.