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DoubleVerify invests in FirstPartyCapital
The company aims to support innovation in the global adtech ecosystem through this investment.
India's digital advertising industry to be $8.15 ...
Estimated to touch INR 59,200 crores (US $6.9 billion) this year, the country's digital advertising market is growing at 19.09%, according to a Dentsu report.
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Musk’s X battles India in court while advertisers ...
The social media platform challenged India’s content-blocking rules as advertisers still continue to adopt a wait-and-watch approach in the country and globally.
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Spinny acquires Haymarket’s automotive titles in India
Haymarket Media India to focus on sustainable growth in its non-automotive portfolio.
Indian CCI raid GroupM, Publicis, IPG and Dentsu ...
As India’s ad market evolves, CCI's raids on global agencies and broadcasters raise concerns over price collusion, media buying, and market fairness.
Meta CMO to publish new book for marketers
Named one of the world’s most influential CMOs by Forbes in 2024, Meta CMO and VP of analytics Alex Schultz is set to release the book this October, exploring the new rules of marketing in the digital age.
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