Through the newly-formed partnership Cyabra will equip Golin with capabilities to pinpoint social media bots responsible for propagating untrue narratives.
Several comms and creative agencies are joining forces in an Ethical Agency Alliance established by the nonprofit global network Creatives for Climate.
Jonathan Adashek, chief communications officer and SVP, marketing and communications, at IBM, says the corporation can’t be ‘all talk’ when it comes to the latest AI technology.