When competitors are using the same tech, originality will make a brand win market share, says the Interpublic chief executive in Campaign's holding company boss interview series.
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The new production agency will work closely with creative teams.
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Bosses could get extra $8 million in cash bonuses for working on separation from Vivendi, prospectus reveals.
Tan has transformed JUNK from an editorial desk into a thriving cultural consultancy, all while driving growth and championing inclusivity with lasting impact.
As brands embrace grassroots support and local sports initiatives, the VP of Toyota Motor Asia explores how investments beyond ambassadorship are essential.
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