Sanjana Chappalli joins Lewis PR as regional director of digital marketing

In her newly created role, Chappalli (pictured) will be based in the regional office in Singapore and will report to Andy Oliver, senior vice president. Her duties will include providing senior counsel to the agency's B2B and B2C clients on digital marketing strategies across online and mobile platforms in the region.

Bringing to this newly created role 10 years of experience in digital marketing, Chappalli joins from Ogilvy & Mather in Bangalore, where she played an integral role on the Lenovo account for the EMEA and India markets, working closely with content strategy and mobile application development teams.

Prior to that, she was an account director at Leo Burnett Singapore, where she worked with a large regional insurance company on a brand refresh project that extended to both digital and mobile platforms.

“Today’s digital economy has brought a significant shift in approach to how clients communicate with their audiences," Oliver said. "With the growing importance of speed, more of our clients are seeing digital as a fundamental part of any communications initiative.”

Some of Lewis PR’s clients include Sony Pictures, Panasonic, Samsung, Siemens, Audi and Cisco. The agency has offices in Singapore, Hong Kong, Sydney and India.