Ken Goh joins as creative director and head of art and Monica Chen joins as creative director and head of copy.
The two will create a new three-person management team with ECD Peter Gausis.
Goh and Chen each have over 17 years agency experience in Malaysia, and joined from local creative boutique Milk & Co. where they were associate creative directors.
"The agency has big ambitions for our Malaysian operation and the appointment of Ken and Monica greatly strengthens our creative fire-power," said Dean Bramham, CEO of Publicis Malaysia. "Big, contagious ideas are the agency's ambition and Ken and Monika bring vast Malaysian experience to the growing Publicis team."
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