Advertising The Work
Ad Nut
Sep 30, 2020

Hopeless gamers get secret help from a pro, thanks to Maximus sportsdrink

For the launch of a drink designed for gamers, Frucor Suntory and Clemenger BBDO Sydney helped perennial losers 'unsuck', thanks to a little surreptitious help from a pro.

For the launch of a drink designed for gamers, Frucor Suntory and Clemenger BBDO Sydney helped perennial losers 'unsuck', thanks to a little surreptitious help from a pro.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Inside the collapse of Indonesia’s most promising creative network

1 Inside the collapse of Indonesia’s most promising creative network

Australia and India lead the Grand Prix tally at Spikes Asia 2025 as Kazakhstan secures first-ever wins

2 Australia and India lead the Grand Prix tally at Spikes Asia 2025 as Kazakhstan secures first-ever wins

OMD takes the lead as EssenceMediacom drops out of global rankings

3 OMD takes the lead as EssenceMediacom drops out of global rankings

Labubu, the art toy craze and why grown-ups can’t get enough

4 Labubu, the art toy craze and why grown-ups can’t get enough

Mash names all-female executive team, shifts global HQ to Singapore

5 Mash names all-female executive team, shifts global HQ to Singapore

WPP offers free Friday lunches to lure staff back to office

6 WPP offers free Friday lunches to lure staff back to office

Move and win roundup: Week of April 21, 2025

7 Move and win roundup: Week of April 21, 2025

Cheetos’ launches limited edition fashionably functional pants

8 Cheetos’ launches limited edition fashionably functional pants

Omnicom CEO John Wren dismisses speculation about Omnicom-IPG deal leading to client attrition

9 Omnicom CEO John Wren dismisses speculation about Omnicom-IPG deal leading to client attrition

EMA 2025 winners revealed in live ceremony

10 2025 winners for Event Marketing Awards announced in live ceremony

Related Articles

Clemenger BBDO unites Melbourne and Sydney agencies under new CEO Dani Bassil
Sep 6, 2022
Staff Reporters

Clemenger BBDO unites Melbourne and Sydney agencies ...

Clemenger BBDO calls out unpaid IWD speeches with ‘The Fee Speech’
Mar 6, 2025
Staff Reporters

Clemenger BBDO calls out unpaid IWD speeches with ...

The Monkeys hold off Clemenger BBDO in Australia
Dec 14, 2017
Robert Sawatzky

The Monkeys hold off Clemenger BBDO in Australia

2019 Cannes contenders: 'Ducking autocorrect' by Clemenger BBDO Melbourne
Jun 6, 2019
Staff Reporters

2019 Cannes contenders: 'Ducking autocorrect' by ...

Just Published

WPP’s Mark Read on the new-biz pipeline, rebuilding in-office culture and not 'surrendering’ AKQA
The Information
9 hours ago
Beau Jackson

WPP’s Mark Read on the new-biz pipeline, rebuilding ...

CEO asserts that more time in-office will make WPP a 'stronger company in five years' time'.

Former AKQA boss Ajaz Ahmed launches shop to ‘rival slow, bureaucratic agencies’
9 hours ago
Lucy Shelley

Former AKQA boss Ajaz Ahmed launches shop to ‘rival ...

Studio.One makes its debut with several ex-AKQA staffers.

Women to Watch 2024: Shilpa Sinha, McCann Worldgroup
16 hours ago
Staff Reporters

Women to Watch 2024: Shilpa Sinha, McCann Worldgroup

Sinha’s strategic leadership at McCann Worldgroup unites cultural insight with creative impact. She also advocates for inclusive representation across regional and global work.

Former McDonald's marketer Eugene Lee joins Chagee as APAC CMO
17 hours ago
Nikita Mishra

Former McDonald's marketer Eugene Lee joins Chagee ...

Earlier this month, the Chinese milk tea brand's Nasdaq debut boosted its valuation to US$5.95 billion.