Move and win roundup: Week of June 5, 2023

Electriclime have added AOE, a Thai filmmaker, to their director roster. Based in Bangkok, AOE will be exclusively represented in the MENA and Australian regions while offering freelance services in the Asian market. Having worked with global clients such as P&G, L’Oreal, Unilever, Coca-Cola, Nestle, Toyota, Samsung, and numerous Southeast Asian brands, within the industry, AOE has gained a reputation for his ability to transform complex narratives into easily comprehensible stories. 

L’Oréal has appointed Georgia Hack as its new chief digital marketing officer in Australia and New Zealand. In her new role, Hack is overseeing customer insights and analytics, CRM, loyalty, customer experience, e-commerce, media and advocacy and social engagement. Before joining L’Oréal, Hack was the general manager for marketing communications at David Jones from 2018 to March this year. Prior to David Jones, she was head of marketing for Mimco (Country Road Group) from 2015 to 2018 and led marketing and public relations at Witchery from 2010 to 2014. 

InMobi has appointed Inderbir Singh Pall as its new chief technology officer (CTO) for InMobi Advertising Platform. Having worked for more than 10 years at InMobi, Pall will oversee InMobi’s technology strategy, product development, and engineering teams. Pall is responsible for the creation of InMobi’s foundational big-data platform; he architected the company’s commerce media solutions, and was on the founding team of Glance. He was also a founder of Pikup.ai, an autonomous retail store technology.

DeVries Global, an Interpublic Group agency, has been appointed by science-based technology company 3M Air Solution as its public relations agency for Taiwan, effective immediately. The agency’s scope centres on media relations, influencer strategy and management, alongside livestream & events planning and coordination. The team will focus efforts on the air purifier, dehumidifier, and air conditioner filters product lines.

Bastion Digital, the brand experience, CX and technology transformation arm of Bastion, has appointed Angela Jennings as director of experience design and Aaron De Netto as UX/UI lead. Jennings started her career in brand and comms research and planning before moving into shopper marketing and category development and then moving into digital in 2017. Prior to Bastion, she worked with WeAreDigital as director of client service. De Netto brings a breadth and depth of digital knowledge ranging from content, digital merchandising, commerce, optimisation, personalisation and deep CX leadership, with several years spent at retail brands, including IKEA and Target.

Coopers, Australia’s largest independent family-owned brewery, has appointed Special Australia as their creative agency following a competitive pitch. Building on Coopers’ successful Forever Original brand positioning, unveiled in recent years, Special unlocked a unique way to forge a deeper connection with Australian drinkers. Coopers retains KWPX, Immediate, Cowan Agency and Corporate Conversation to service its media buying, shopper marketing, packaging design and public relations respectively. The first work from this new partnership will hit the market in late 2023.

Mindshare has appointed Lionel Kho to lead data strategy & analytics in the APAC region. Kho joins from Dentsu, where he was most recently vice president of data transformation at Merkle. Bringing 15 years of experience as a leader in data, analytics and data science and having spent 12 years working in the consumer financial services sector, he has deep experience across multiple analytics fields, including customer experience, segmentation and predictive modelling, acquisition and retention, CRM and portfolio management.

Chimp&z Inc, the independent advertising agency from the house of the Merge Infinity Network, has promoted Rishi Raj Singh Chauhan to associate vice president and Sean Periera to creative director. Prior to this, Chauhan served as the business director for new businesses at Chimp&z Inc. In this new role, he will oversee the agency’s business expansion and integrate creative and media strategies for brand campaigns. Joining the agency in 2015, Periera has played a pivotal role in the creative output at Chimp&z Inc during its formative years. He will spearhead and manage design strategy for all brands based out of the Mumbai office and seek to maximise the team's overall strength by delivering cutting-edge work.

Ipsos India has appointed Jyoti Malladi as the new role of managing director-research, effective May 2023. In this role, she will oversee business management, drive audience measurement business strategy, provide greater thrust to the media and telecom business, and set up the media analytics hub in India, which will support the entire APEC Region for Ipsos. With over two decades of industry experience, Malladi joined Ipsos in 2014 and is credited with the substantial growth of the Brand Health Tracking (BHT) and Creative Excellence (CRE) businesses in Ipsos, India. 

PNTR Communications, Indonesia, has appointed Elisabeth Winiartati as managing consultant, global business development. The agency has also appointed Bagus Widyanto as GTM and business development lead and practice lead for automotive & EV. Before joining the agency, Winiartati was head of integrated marketing & communications at BCW Indonesia. An automotive industry veteran, Widyanto was previously general manager at Moladin. Prior to that,  Widyanto held leadership roles at Moladin, Carmudi, Astra, Nissan and DBS Bank. 

Marketing communications agency Team Lewis has elevated Keso Kendall to senior vice president, effective from 1 June. In this role, she will manage and oversee the agency’s overall operations across APAC, spanning Beijing, Hong Kong, Kuala Lumpur, Singapore, and Sydney. Kendall will report to Yvonne van Bokhoven, executive vice president of EMEA and APAC. Kendall replaces Fairil Yeo, who will be leaving for a new role after working for eight years at the agency. She brings 12 years of experience in PR, marketing, public affairs, branding and communications to the role. 

Dentsu Sports International (DSI), the global sports network comprised of MKTG Sports + Entertainment, a global integrated sports and entertainment offering and Dentsu Sports, has appointed Echo Li as their newly created chief commercial officer. Based in Singapore, Li will sit on the global executive team with a focus on the APAC region,reporting directly to DSI Global President and MKTG CEO Matt Manning.  Li will lead and represent premium sports and entertainment properties from around the world, leveraging and growing teams in the Americas, EMEA and APAC. She will work collaboratively to source premium rights worldwide and sell those rights across the APAC region, including identifying priority markets. Before DSI, she was managing director of Greater China and senior vice president of global partnerships at Sportfive. Li was recognised as one of Campaign's  Women to Watch Greater China 2023.

Hakuhodo has appointed Phyllis Lam as head of media in Hong Kong to oversee the media stream for media planning and buying for online and offline media and succeed Cedric Lam, who left the agency in March. In the new role, Lam will report to Yoshinori Mitomi, CEO and CMO of Hakuhoho Hong Kong. With over 20 years of experience in the media industry, Lam was business director at Wavemaker before joining Hakuhodo. Prior to that, she worked for PHD Hong Kong as business director and head of buying for over a decade.

Accenture Song has appointed Fabio Buresti as design lead of ANZ. Buresti has over a decade of experience helping clients from his time spent as managing director of Accenture Interactive (now Song) and as chief strategy officer and partner of The Monkeys, leading the agency to win The Effies ‘Effective Agency of the Year’ for three consecutive years.

Imagination has appointed Alistair Wilson to the newly created role of managing director, Melbourne. Wilson rejoined the office that he helped establish more than 12 years ago. Wilson is moving from his current role managing director of Imagination Detroit and global lead of Imagination’s global Ford account. Wilson has been with Imagination for over 25 years since 1998, working in London, Hong Kong, Shanghai, Melbourne,Sydney and Detroit. He will report to Antony Gowthorp, managing director Imagination Australia. Both of them will work closely with the recently appointed head of growth, Justine Carr, on new business planning, development and execution.

5W1H, the media and creative advertising agency, has won the creative and digital mandate for Accu-Chek, a blood glucose monitoring device by Roche Diabetes Care. 5W1H will be handling the brand’s end-to-end creative communications for retail, digital solutions, ecommerce, performance marketing and social media marketing.

Stephen Knowles and Justin Hind, ex CEO, CHEP have jointly announced the launch of Reunion, a new indie agency.  The Sydney-based agency will have a data-first, audience-first strategy; it has already roped in Dominique Hind as managing partner, People and Operations. He was previously co-founder at With Collective. 

McKinsey & Company has appointed Jenny Chan as director of communications, China, to lead and advance the company's reputation, reach, and relevance in the region. Before joining the firm, Chan was vice president, global external communications at Schneider Electric and prior to that, she served as vice president, and head of public affairs in Asia for WeWork. 

The London International Awards have announced the 2023 jury president and jurors for the Creativity in the Metaverse and Evolution categories. Kaleeta McDade, chief experience design officer of VMLY&R will lead this category. Also representing Asia on this jury are: Dissara Udomdej, CEO and creative founder of Yell Advertising Bangkok, Joey David Tiempo, founder and CEO of Octopus&Whale, Manila and Naoki Ito, chief creative officer and founder of Party Tokyo.