Marketing News Data
Emily Tan
Dec 19, 2011

Mobile market in India driven by dual-SIM handsets: IDC

BANGALORE - A little customer insight goes a long way. When mobile phone manufacturers realised that Indians used two or more mobile subscriptions and were modifying their phones to accept more than one SIM-card, they started producing handsets with the capability already built in, according to a new study by consultancy IDC.

Nokia's dual-SIM handsets were launched in September

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