Staff Reporters
Jun 15, 2012

Hello Axiata appoints creative AOR for Cambodia

KUALA LUMPUR - Hello Axiata, part of telco Axiata, has appointed M&C Saatchi Malaysia to handle its creative account.

M&C Saatchi also handles Celcom Axiata in Malaysia
M&C Saatchi also handles Celcom Axiata in Malaysia

M&C Saatchi Malaysia is now tasked with delivering above-and below-the-line campaigns in the Cambodian market.

Lara Hussein, managing director of M&C Saatchi Malaysia, said, “Cambodia is opening up so quickly, we couldn’t have chosen a better time to be a part of its exciting transformation.”

Since 2003, M&C Saatchi Malaysia is also the primary agency for Axiata’s largest operating company, Celcom Axiata, in Malaysia.

Axiata is currently one of the largest telecommunications companies in Asia and poised to be the largest by 2015.

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