In the second part of Campaign's Global Forecast for this quarter, we explore why energy brands have been criticised for their contribution toward the climate emergency, and speak to industry figures to uncover how these challenges will affect new business for agencies in the future.
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In a world obsessed with visual-first content, brands often forget their most powerful trigger is sound, argues Quantum’s Rahina Renanggalih.
Patrasuwan’s marketing philosophy of delivering high-quality food at affordable prices and always keeping the customer at the heart of every decision has led KFC to become the number-one brand in Thailand’s QSR industry.
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'Stop always being negative about our industry,' CEO says, after strong Q1 growth.
Does the Campaign APAC team have what it takes to become award judges? Well, no. But that's not stopping us from selecting our favourite entries from Spikes Asia shortlist.
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