In the second part of Campaign's Global Forecast for this quarter, we explore why energy brands have been criticised for their contribution toward the climate emergency, and speak to industry figures to uncover how these challenges will affect new business for agencies in the future.
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Campaign understands the process is at the RFP stage.
Estimated to touch INR 59,200 crores (US $6.9 billion) this year, the country's digital advertising market is growing at 19.09%, according to a Dentsu report.
App usage in Indonesia surges during Ramadan, especially for shopping and entertainment. Community-based strategies and personalization are key to brand success.
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As the online retail landscape in Southeast Asia heats up, Campaign explores the battle between platforms as governments seek to protect local merchants from the influx of cheap foreign goods.
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