In this video, Campaign Asia-Pacific talks to John Koay, creative director and Elaine Li, art director at Ogilvy & Mather Hong Kong about the idea behind the nail polish and music video produced for KFC Hong Kong's 'Finger Lickin' Good' campaign.
HONG KONG - KFC launched an edible chicken flavoured nail polish this week. We talked to the creative directors behind the campaign.
In this video, Campaign Asia-Pacific talks to John Koay, creative director and Elaine Li, art director at Ogilvy & Mather Hong Kong about the idea behind the nail polish and music video produced for KFC Hong Kong's 'Finger Lickin' Good' campaign.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Major APAC wins reshape global rankings as OMG rises to fifth with $78 million Tata Motors India account; Publicis Media jumps five spots to third after $209 million Kenvue win.
Christian Kimberley-Bowen is joining Pinterest.
Account was worth $448.7 million in 2023.
The Shanghai-based designer talks turning London Tube etiquette into a football game, finding inspiration in the marketing marvels of The Dark Knight, and why he wants to dine with Elon Musk.