Jane Leung
Sep 29, 2009

World Trade Centers Association appoints DT Communications for Shanghai Expo

HONG KONG - Public relations and marketing communications consultancy DT Communications Asia-Pacific (DT Asia) has been appointed as the official event planner and sponsorship manager for the World Trade Centers Association (WTCA) Pavilion at the Shanghai Expo 2010.

World Trade Centers Association appoints DT Communications for Shanghai Expo
DT Asia will oversee all sponsorship recruitment, media relations and on-site management during the Expo. With just 200 days before the Expo launches, the pressure is on for DT. SME and corporate members span different industries in 350 member cities, so utilising manpower and resources efficiently and effectively will be crucial.

“With the all-round communications platform, we will assist in realising the Association’s credo to foster ‘Peace and stability through trade’ by promoting regional and international co-operation,” said Alice Fok Ka Yee, managing director of DT Asia.

WTCA is a non-profit organisation established in 1970. It hosts 350 member cities worldwide.

Themed ‘Better city, better life’ the Shanghai Expo is to run from May to October, and more than 70 million visitors are tipped to attend.

Source:
Campaign China

Related Articles

Just Published

3 hours ago

Meta CMO to publish new book for marketers

Named one of the world’s most influential CMOs by Forbes in 2024, Meta CMO and VP of analytics Alex Schultz is set to release the book this October, exploring the new rules of marketing in the digital age.

3 hours ago

More pocketbook, less politics: How C-suites should ...

Whether tariffs imposed by the Trump administration are on, off or somewhere in between, there are ways executives can address them without inviting political blowback.

3 hours ago

Havas Creative Network appoints Tamara Greene chief ...

Role takes leadership of 'almost all multi-market and global client relationships' within Havas Creative Network.

4 hours ago

Publicis buys identity firm Lotame as Arthur Sadoun ...

CEO outlined client examples in 23-minute video presentation.