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Mar 21, 2012
Volvo rides on Linsanity to sign Jeremy Lin as global brand ambassador
GREATER CHINA & GLOBAL—Volvo has appointed NBA star Jeremy Shu-How Lin as its global brand ambassador for a two-year contract, especially for its key markets in the US, Greater China (including Hong Kong, Macau and Taiwan) and other Chinese-speaking countries across the Asia-Pacific region.
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