ASIA-PACIFIC - Sony Electronics Asia-Pacific has announced it is conducting an open tender for the appointment of a PR agency.
Sony is searching for an agency to develop an integrated public relations strategy, provide strategic counsel and manage traditional and social media relations. The tender's remit covers all Sony Electronic's key products across consumer and professional business groups.
The brand currently works with Hill & Knowlton based in Singapore.
The tender will close at the end of February.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
While DeepSeek's innovations won't directly impact marketers in the near-term, its ripple effects on AI development will greatly accelerate the permeation across the industry over time, writes Vincent Niou.
Channel Bakers has an 80-member team across Asia Pacific, Europe, and North America.
Spending related to the US election shored up ad revenue for YouTube which grew by 14% globally.
In Q4, Omnicom spent $14.6 million on 'acquisition transaction costs' related to its impending merger with IPG.
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
