Marketing News
Carol Huang
May 20, 2020

Longtime CMO Steven Li departs Yum China

KFC China's marketing innovation knew no boundaries during his tenure as chief marketer.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Inside the collapse of Indonesia’s most promising creative network

1 Inside the collapse of Indonesia’s most promising creative network

Australia and India lead the Grand Prix tally at Spikes Asia 2025 as Kazakhstan secures first-ever wins

2 Australia and India lead the Grand Prix tally at Spikes Asia 2025 as Kazakhstan secures first-ever wins

OMD takes the lead as EssenceMediacom drops out of global rankings

3 OMD takes the lead as EssenceMediacom drops out of global rankings

Cheetos’ launches limited edition fashionably functional pants

4 Cheetos’ launches limited edition fashionably functional pants

Labubu, the art toy craze and why grown-ups can’t get enough

5 Labubu, the art toy craze and why grown-ups can’t get enough

WPP offers free Friday lunches to lure staff back to office

6 WPP offers free Friday lunches to lure staff back to office

Mash names all-female executive team, shifts global HQ to Singapore

7 Mash names all-female executive team, shifts global HQ to Singapore

Move and win roundup: Week of April 21, 2025

8 Move and win roundup: Week of April 21, 2025

Omnicom CEO John Wren dismisses speculation about Omnicom-IPG deal leading to client attrition

9 Omnicom CEO John Wren dismisses speculation about Omnicom-IPG deal leading to client attrition

EMA 2025 winners revealed in live ceremony

10 2025 winners for Event Marketing Awards announced in live ceremony

Related Articles

Volkswagen China CMO deported from China for drug use
Oct 23, 2024
Minnie Wang

Volkswagen China CMO deported from China for drug use

Yum China hands $400 million media account to Publicis
Jun 26, 2024
Shawn Lim

Yum China hands $400 million media account to Publicis

Kraft Heinz's CMO on marketing Western sauces to a Chinese audience
Jul 3, 2024
Minnie Wang

Kraft Heinz's CMO on marketing Western sauces to a ...

From humble beginnings to sweaty success, Lululemon's impressive China triumph
May 28, 2023
Minnie Wang

From humble beginnings to sweaty success, Lululemon'...

Just Published

Former AKQA boss Ajaz Ahmed launches shop to ‘rival slow, bureaucratic agencies’
28 minutes ago
Lucy Shelley

Former AKQA boss Ajaz Ahmed launches shop to ‘rival ...

Studio.One makes its debut with several ex-AKQA staffers.

Women to Watch 2024: Shilpa Sinha, McCann Worldgroup
7 hours ago
Staff Reporters

Women to Watch 2024: Shilpa Sinha, McCann Worldgroup

Sinha’s strategic leadership at McCann Worldgroup unites cultural insight with creative impact. She also advocates for inclusive representation across regional and global work.

Former McDonald's marketer Eugene Lee joins Chagee as APAC CMO
8 hours ago
Nikita Mishra

Former McDonald's marketer Eugene Lee joins Chagee ...

Earlier this month, the Chinese milk tea brand's Nasdaq debut boosted its valuation to US$5.95 billion.

The ‘unflushables’: Sydney Water prints PSAs on actual toilet rolls
9 hours ago
Ad Nut

The ‘unflushables’: Sydney Water prints PSAs on ...

A new campaign hits toilet cloggers in Sydney at the scene of the crime, via messaging on toilet rolls. What does Ad Nut make of all of this roll-play?