Mark Sinnock
Apr 13, 2012

Judge for Asian Marketing Effectiveness reflects on this year's entries

Mark Sinnock, president, strategy and planning, Ogilvy APAC and Asian Marketing Effectiveness (AME) judge explores his experience on the judging panel and the development of the iconic awards festival.

Mark Sinnock, president, strategy and planning, Ogilvy APAC and Asian Marketing Effectiveness judge

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Related Articles

Just Published

1 hour ago

40 Under 40 2024: Jacob Lin, Leap Strategy

A 29-year-old CEO, Lin is redefining digital marketing in China, blending purpose with profit to transform brand engagement with talent and consumers alike.

3 hours ago

Purpose-led marketing—still in favour?

Some say adland is saturated with purpose-led work, but for others, it still has an important role. CMOs from across the globe share whether and why the popularity of purpose-led ads is on the wane.

16 hours ago

Coca-Cola faces backlash for ‘ugly’ AI-generated ...

Has the magic been lost? Netizens call it "deeply uncanny," "soulless," and even "garbage," questioning whether technology can truly capture the spirit of the holidays.

16 hours ago

YouTube enhances Shorts brand options for social ...

New ad formats, including Stickers on Shorts made from images from a brand’s product feed, will be available to all retailers by the end of 2024.