India's Dentsu Creative, VMLY&R bag Grand Prix in Radio & Audio and Health & Wellness

CANNES LIONS 2022: The Unfiltered History Tour’ for VICE Media wins in Radio & Audio and ‘The Killer Pack’, Maxx Flash Mosquito Repellent Coil in Health & Wellness.

India's Dentsu Creative, VMLY&R bag Grand Prix in Radio & Audio and Health & Wellness

Dentsu Creative in India won a Grand Prix for for Vice Media's 'The Unfiltered History Tour' in the Radio and Audio Lions category, and VMLY&R in the same market picked up its Grand Prix for 'The Killer Pack' for Maxx Flash Mosquito Repellent in Health and Wellness. Dentsu's entry also won a silver and two bronze Lions in its segment. 

Other metals from Asia-Pacific included Cadbury 'Flags of generosity' by Ogilvy Singapore and Malaysia.

Elsewhere, Adidas' "Liquid billboard" by Havas Middle East has bagged the Outdoor Grand Prix at the Cannes Lions International Festival of Creativity 2022.

Adidas' 'Liquid billboard' by Havas Middle East

The US picked up four gold Lions for the Pepsi "Better with Pepsi" campaign by Alma DDB; Burger King "Nonartificial Mexico" by We Believers; Starmed Healthcare "Wilmore funeral home" by BooneOakley; and Corona "Plastic fishing tournament" by We Believers. The second gold went to Dell Technologies and Intel "I will always be me" by VMLY&R New York. This campaign also won two bronze Lions. 

The UK won two silvers: Google's "Auditorial" by RGA/London and Pringles "The Pringles sonic chip" by Grey London.

 

 


 

Source:
Campaign UK

Related Articles

Just Published

8 hours ago

VCCP bags global creative account for Wimbledon

Campaign content will run on TV networks around the world including India, Australia, and China.

8 hours ago

Heineken extends global media relationship with ...

Substantial planned media investments will be made in over 100 markets including Vietnam and India.

17 hours ago

Women to Watch 2024: Ava Lee, Society

Empathetic, strategic, and results-driven are just some of the qualities that define Lee, who is committed to driving growth, fostering inclusivity, and shaping the future of the ad industry beyond Society.

18 hours ago

Beyond IWD: Marico’s CMO on why gender conversations...

The gender gap in leadership isn’t about a lack of talent but rather about workplace biases, flawed hiring practices and rigid expectations. Marico’s Somasree Awasthi talks to Campaign on what needs to change and why companies can’t afford to wait.