Rajan Luthra
Apr 7, 2022

Fleeing fragility: The emerging Indian man

Deconstructing the changing codes of masculinity in India through a semiotic reading of the fast-growing men’s grooming industry

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

1 hour ago

Women to Watch 2024: Shilpa Sinha, McCann Worldgroup

Sinha’s strategic leadership at McCann Worldgroup unites cultural insight with creative impact. She also advocates for inclusive representation across regional and global work.

2 hours ago

M&A deals continued to decline in 2024: COMVergence

Even as overall dealmaking declines, certain sectors such as ecommerce continue to be a major draw.

2 hours ago

OMD takes the lead as EssenceMediacom drops out of ...

At a holding-company level, Publicis Groupe breaks the $1 billion mark.