The rebranding exercise was initiated after Grey Group acquired a majority stake in Campaigns & Grey last year. The Campaigns & Grey Cebu office was the first to be re-branded in June.
The latest move will see the Davao office, formerly know as Campaigns Davao, rebranded as Campaigns & Grey Davao.
The agency hopes the move will strengthen the group’s presence in the growing market of Mindanao and allow it to tap into Grey Group’s brand communication tools and practices to offer better integrated marketing solutions for clients.
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