Mindshare’s head of search in London, Nick Seckold, and partner of digital invention in Beijing, Ben Buxton, have been appointed to oversee Stoller’s duties.
Seckold relocates to Singapore from his current role, which he has held for two years. His appointment as head of digital direct for Asia-Pacific, effective this summer, has Seckold overseeing the agency’s paid and natural search operations as well as display exchanges, CPX buying, affiliate marketing and other digital direct response services.
Meanwhile, Buxton has been appointed as head of digital display and emerging platforms and technologies. He will manage Mindshare’s brand display advertising, partnerships, social marketing and emerging media initiatives, such as mobile and IPTV.
Ashutosh Srivastava, leader of Mindshare Asia-Pacific, said the appointments will help the agency integrate digital into its wider operations.
“The appointment of Nick and Ben to their new roles is a vital part of this approach, and we look forward to great work with our clients, and accelerated capability building for digital solutions in the APAC region,” he said.