Benjamin Li
Apr 28, 2014

1600 pandas world tour comes to Hong Kong

AllRightsReserved has brought 1600 panda sculptures to Hong Kong for a month-long exhibition to celebrate the opening of PMQ, a high-end entertainment complex, and as part of the government’s ‘Conserving Central’ initiative. The organisation will also perform flashmobs in dozens of landmarks around the city to promote conservation. Etymon is the PR agency for the project.

Related Articles

Just Published

1 day ago

Creative Minds: The fearless adventures of Chelsea King

Midas PR's editorial and copywriting director, who once won a game show and bought a home, shares her wild journey from PR to creative writing, with plenty of tarot cards and motorbike commutes along the way.

1 day ago

Asia-Pacific Power List 2024: Tatsuya Okamoto, ...

Okamoto blends innovation and strategy to enhance Ajinomoto's flavour and impact globally.

1 day ago

Iris shakes up global leadership with new appointments

Claire Humphris, co-founder and chief executive of Iris London steps down after 25 years, along with Grant Hunter, global chief creative officer, after 20 years with the agency.

1 day ago

How 'experience impact' is ushering in a new era of ...

Where the focus on digital measurement dominates, marketers risk overlooking the potential of AI and personalisation to drive tangible results through live events. Ben Taylor of Project Worldwide APAC explains why.