Advertising Marketing News
Nikita Mishra
Sep 15, 2022

UOB unveils refreshed brand identity and ‘Doing Right By You’ campaign

New brand positioning kicks-off today with a refreshed logo, seal, uniforms and a regional campaign.

L-R: Janet Young, head of group channels, digitalisation and group strategic communications and brand, Wee Ee Cheong, deputy chairman and CEO, Jacquelyn Tan, head of group personal financial services, UOB. Photo: UOB

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