Pepsi helps build new school from old plastic bottles

MANILA – Pepsi partnered with the My Shelter foundation in the Phillippines as part of the Sarap Magbago (Change Tastes Good) campaign from BBDO Guerrero.

More schools are planned following the success of the first one
More schools are planned following the success of the first one

As there’s a shortage of classrooms in the country, but no shortage of waste plastic bottles. Pepsi and the My Shelter foundation got together to build a new type of structure.

This is the story of the first school building in Asia constructed from recycled plastic bottles (any brand).

The school recently opened its doors to its first set of pupils. The structure is made largely of around 9,000 recycled waste plastic bottles. Volunteers recruited by Pepsi via the campaign helped collect bottles, raise awareness of the national classroom shortage and build the structure.

The Bottle School project was made in collaboration with the My Shelter Foundation. 

Illac Diaz, My Shelter Foundation’s social entrepreneur and executive director, expressed his enthusiasm in working with Pepsi for the Bottle School Project.

“Through the Bottle School project, we would be able to make bigger, greater positive changes in our country one bottle at a time. We are glad to work with Pepsi to provide a sustainable and eco-friendly way of solving the classroom shortage and garbage problem in the Philippines,” Diaz said.

Mikey Rosales, Pepsi brand manager, said that Pepsi is strengthening its ties with Filipino youth through the Bottle School project. “Having volunteers participate in the construction is a huge thing because we not only save on materials but on labor costs as well."

BBDO Guerrero GM Francine Kahn-Gonzalez added that the overall campaign has almost 30,000 volunteers nationwide and we're very proud to be part of this project to help Filipino youth get involved in different activities that benefit society.

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