News
Dan Leahul
May 25, 2009

Microsoft and Yahoo ready strategy to take on Google

GLOBAL - Microsoft is ready to launch its newest search engine, codenamed Kumo, while Yahoo revealed it wants to restructure as the two attempt to take the wind out of Google's sails.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Bitter chocolate: The fallout of a poorly planned promo on Chocolate Finance's reputation

1 Bitter chocolate: The fallout of a poorly planned promo on Chocolate Finance's reputation

Thai influencer walks out of KFC ad mid-set

2 Thai influencer walks out of KFC ad mid-set

VML & Ogilvy Japan names co-CEOs

3 VML & Ogilvy Japan names co-CEOs

Too old for the party, too young to leave—the paradox of middle age in advertising

4 Too old for the party, too young to leave—the paradox of middle age in advertising

Hari Raya 2025: The APAC campaigns you need to see

5 Celebrate Hari Raya with these heartfelt and creative campaigns

Indian CCI raid GroupM, Publicis, IPG and Dentsu offices over alleged price-fixing

6 Indian CCI raid GroupM, Publicis, IPG and Dentsu offices over alleged price-fixing

Why so many are leaving adland to embark on 'solopreneurship'

7 Why so many are leaving adland to embark on 'solopreneurship'

Meta's APAC chief Dan Neary steps down after more than a decade

8 Meta's APAC chief Dan Neary steps down after more than a decade

Accenture Song dropped from TfL creative review for 'not meeting DEI criteria'

9 Accenture Song dropped from TfL creative review for 'not meeting DEI criteria'

We Are Social appoints APAC CEO, launches Thailand office

10 We Are Social appoints APAC CEO, launches Thailand office

Related Articles

Google's grip on search at risk as US govt pushes for Chrome sell-off
Mar 11, 2025
Matthew Keegan

Google's grip on search at risk as US govt pushes ...

UK competition watchdog to investigate Google’s search and search advertising services
Jan 14, 2025
Reem Makari

UK competition watchdog to investigate Google’s ...

Is SearchGPT the 'Grim Reaper' for Google rankings?
Oct 11, 2024
Lorenzo Luiso

Is SearchGPT the 'Grim Reaper' for Google rankings?

Is this the beginning of the end for Google's search dominance?
Aug 12, 2024
Matthew Keegan

Is this the beginning of the end for Google's ...

Just Published

WPP acquires InfoSum to drive AI-based data offer
6 minutes ago
Shauna Lewis

WPP acquires InfoSum to drive AI-based data offer

Brian Lesser, currently global chief executive of Group M, joined from InfoSum in September 2024.

Agency Report Cards 2024: We grade 25 APAC networks
16 hours ago
Campaign Editorial

Agency Report Cards 2024: We grade 25 APAC networks

The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses.

Agency Report Card 2024: TBWA
The Information
17 hours ago
Staff Reporters

Agency Report Card 2024: TBWA

With bold campaigns, record-breaking new business wins, and a near-perfect client retention rate, the agency proved it could lead from the front. Yet, challenges in China and the pressures of rapid growth loom large—testing whether its ‘disruption’ can stand the test of time.

Agency Report Card 2024: Publicis Media
The Information
17 hours ago
Staff Reporters

Agency Report Card 2024: Publicis Media

Publicis Media came in swinging in 2024—snagging big-name clients, racking up awards and riding a wave of regional growth. But with rivals regrouping and the AI race tightening, the fight for APAC dominance is far from over.