Reem Makari

Mar 22, 2025

US adtech CEO jailed for financial fraud after ...

Kubient’s fraud case serves as a warning to adtech executives to strengthen oversight, transparency, and ensure ethical business practices.

Mar 5, 2025

Amazon refunds advertisers whose ads appeared on ...

Amazon is emphasising its commitment to blocking ads alongside CSAM to lawmakers by refunding affected advertisers and strengthening ad safety measures.

Feb 25, 2025

Google adds new asset testing to PMax to improve ...

The tech giant has also launched other creative capabilities that can help advertisers better target audiences through AI recommendations and testing.

Feb 21, 2025

Is Elon Musk’s X winning back advertisers?

Social media platform X is reportedly in talks to raise money at its buying price valuation of $44 billion, despite user and advertiser losses since Elon Musk’s acquisition in 2022.

Feb 16, 2025

BuzzFeed to launch new social media platform in ...

The new platform will reposition BuzzFeed from a news and entertainment business to a tech and social media company.

Feb 12, 2025

Meta begins firing ‘lowest performing’ staff

Notices began going out to employees in most countries including across Asia this week, as the tech giant prepares to cut approximately 5% of its workforce based on performance.