Reem Makari
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Spotify encourages investment in video with Wrapped ...
Advertisers that invested in video on Spotify saw a 59% increase in reach and a 33% incremental lift in conversion rates.
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Google’s US antitrust trial comes to an end as both ...
Decision on if Google would be held accountable and face consequences might not come before Q1 2025, according to Judge Leonie Brinkema.
X signs partnership with PubMatic to boost ad revenue
By leveraging PubMatic’s expertise, X is seeking to access a broader pool of advertisers having struggled with retaining users and attracting advertisers since Musk’s acquisition.
X’s ad revenue continues to fall after Musk ...
According to new research, the social media platform’s ad revenue is expected to continue to drop due to minimal content moderation.
X to rival ChatGPT by testing a free version of its ...
Several app researchers and users report seeing the free version of X’s AI chatbot, Grok, being made available to people across certain regions.
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Instagram confesses that it lowers quality of ...
Smaller creators worry that they will be disadvantaged by this feature which can harm their content’s reach and visibility.
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