Hill & Knowlton appoints Lisa Wilkinson as marcomms SVP

Wilkinson, who will be based in Beijing, is charged with overseeing the development of marketing communications and branding initiatives for the agency’s domestic and global clients.
 
She has 15 years' experience in the marketing and communications industry with the bulk of her time spent in China working with MNCs including American Express, American Standard, Dell, Kimberly Clark and PepsiCo.

The agency notes that Wilkinson’s focus will include integrated communications, brand repositioning, brand strategy development and regional ad campaign development.

President and CEO of Hill & Knowlton North Asia, James Heimowitz (pictured), said that Wilkinson will work closely with marketing communications director Rachel Qi and director of strategy and digital communications Kimberly Stokes

The appointment comes as Synergy Hill & Knowlton Korea was separately recognised by Korea’s Ministry of Strategy and Finance for “contributing to economic development and social unification” following its campaign promoting volunteer work.