Havas’ well-known Village model, which allows multi-disciplinary offerings within the group to ‘cross-pollinate’, has arguably aided the group through the pandemic with approximately 20% of business in 2020 picked up through this model. On top of that, Havas CX was launched, a new global offering focusing on experience and design. It all sounds great on paper but read on to find out if the agency managed to sustain its creative prowess and business growth during a tough year.
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