CEI's Event Marketing Awards aim to recognise and celebrate agencies, teams, and individuals in the events industry. Now in its fourth year, the awards are open to all companies running events across the Asia-Pacific region. After a rigorous round of judging from our esteemed panel, we are proud to reveal this year's shortlist.
Winners will be announced at a ceremony on 19 March at Eaton Club, Hong Kong; see here for information on tickets.
On top of the awards listed below, the ceremony will include a presentation of the 'Best of Brand Experience' Grand Prix. Companies could not submit entries for this award. Rather, the judges will decide on this ultimate accolade, awarding the most outstanding brand that obtains the highest aggregate score from points allocated for all of the campaign categories.
The complete shortlist:
EXPERIENTIAL MARKETING AGENCY OF THE YEAR
- Auditoire (China)
- INVNT (Australia)
THE RISING STAR
- Rosie Campo, Belle Laide Events (Australia)
- Matthew Yau, Agenda Consulting (Hong Kong)
EVENT TEAM OF THE YEAR
- Belle Laide Events (Australia)
- INVNT (Australia)
CAMPAIGN CATEGORIES
| Entry Category | Title | Credited Agency/ Company | Credited Client/ Company | Country |
| Best Launch | Volkswagen Touareg China Launch - Mission Touareg | SMS GROUP / Noitom | Volkswagen Import | China |
| The Porsche Macan Launch | Jack Morton Worldwide | Porsche China | China | |
| Victoria & Albert Museum Shoes: Pleasure & Pain Exhibition | Swire Properties Limited | Swire Properties Limited | Hong Kong | |
| Porsche Experience Centre Shanghai Launch | Freeman | Porsche China | China | |
| Tencent UP! 2018 | George P Johnson | Tencent | China | |
| Best Live Event | Tencent DNF 10th Anniversary Party On! | George P Johnson | Tencent | China |
| The Porsche Macan Launch | Jack Morton Worldwide | Porsche China | China | |
| G-SHOCK 35th Anniversary SHOCK THE WORLD Shanghai | Dentsu TEC Advertising Company Shanghai Branch | CASIO（CHINA）CO.,LTD | China | |
| Sands Macao Fashion Week 2018 | Sands Retail | Venetain Cotai Limited | Macau | |
| Jaguar F-PACE Challenge Season 3 | Uniplan | Jaguar Land Rover | China | |
| Porsche Experience Centre Shanghai Launch | Freeman | Porsche China | China | |
| Best Corporate Event | Xerocon Brisbane 2018 | INVNT | Xero | Australia |
| MTR advertising - Innovate Festival 2018 | JCDecaux Transport | JCDecaux Transport | Hong Kong | |
| Open Future Festival | The Economist | The Economist | Hong Kong | |
| Hong Kong FinTech Week 2018 | Invest Hong Kong | PwC and Citi | Hong Kong | |
| Search Unboxed | MCI Group Asia Pacific | Google Indonesia | Singapore | |
| Best Trade Show/Exhibition | Ubisoft ChinaJoy | Freeman | Ubisoft Shanghai | China |
| What Makes You Employable - India Roadshow | UNSW Sydney / CommunicateIndia | UNSW Sydney | Australia | |
| The Dinosaur Hunt | Melco Resorts & Entertainment | Melco Resorts & Entertainment | Macau | |
| Victoria & Albert Museum Shoes: Pleasure & Pain Exhibition | Swire Properties Limited | Swire Properties Limited | Hong Kong | |
| YOHOOD 2018 Global Fashion Carnival | Dentsu TEC Advertising Company Shanghai Branch | Yoho (Jiangsu) Trading Services Co., Ltd | China | |
| Best Use of Influencer | Changsha IFS Grand Opening | Wharf China Estates Limited | Wharf China Estates Limited | China |
| Victoria & Albert Museum Shoes: Pleasure & Pain Exhibition | Swire Properties Limited | Swire Properties Limited | Hong Kong | |
| SMA Angels with Hidden Wings Campaign | Inspire Public Relations Co., Ltd. | Biogen Taiwan Ltd. | Taiwan | |
| The joy of music and arts discovery with the 11th edition of Clockenflap | Magnetic Asia Limited | Clockenflap | Hong Kong | |
| Tencent DNF 10th Anniversary Party On! | George P Johnson | Tencent | China | |
| Fendi FF Reloaded Party | AUDITOIRE | Fendi | China | |
| Best Creative Idea | The Porsche Macan Launch | Jack Morton Worldwide | Porsche China | China |
| Mercedes-Benz C-Class Taiwan Launch - C-Class Sports Pop-Ups | SMS GROUP | Mercedes-Benz Taiwan Ltd. | China | |
| Ubisoft ChinaJoy | Freeman | Ubisoft Shanghai | China | |
| Mercedes-Benz S-Class 'The Pinnacle of Luxury' | Sumo Eleven | Mercedes-Benz Malaysia | Malaysia | |
| Akademi Suami Sejati | VMLY&R Indonesia, Geometry Global | Kraft Heinz SEA | Indonesia | |
| Best Experiential Marketing | Hennessy Declassified Shanghai | AUDITOIRE | Moët Hennessy Diageo Shanghai Limited | China |
| Volkswagen Arteon Korea Launch - The Art:eon House | SMS GROUP | Volkswagen | China | |
| Tencent DNF Carnival 2018 | George P Johnson | Tencent | China | |
| Victoria & Albert Museum Shoes: Pleasure & Pain Exhibition | Swire Properties Limited | Swire Properties Limited | Hong Kong | |
| Porsche Experience Centre Shanghai Launch | Freeman | Porsche China | China | |
| Vacheron Constantin Twin Villas 10th Anniversary | AUDITOIRE | Vacheron Constantin | China | |
| Best Brand Activation | Mercedes-Benz C-Class Taiwan Launch - C-Class Sports Pop-Ups | SMS GROUP | Mercedes-Benz Taiwan Ltd. | China |
| Akademi Suami Sejati | VMLY&R Indonesia, Geometry Global | Kraft Heinz SEA | Indonesia | |
| Morpheus Grand Opening at City of Dreams | Melco Resorts & Entertainment | Melco Resorts & Entertainment | Macau | |
| Volkswagen Arteon Korea Launch - The Art:eon House | SMS GROUP | Volkswagen | China | |
| Samsung Cafe | Cheil Hong Kong Limited | Samsung Electronics HK. Co. Ltd. | Hong Kong | |
| Best Use of Technology | Tencent DNF 10th Anniversary Party On! | George P Johnson | Tencent | China |
| Volkswagen Touareg China Launch - Mission Touareg | SMS GROUP / Noitom | Volkswagen Import | China | |
| SATELLITE HEROES | MITSUBISHI ELECTRIC CORPORATION | Space project | Japan | |
| Hennessy VSOP 200th Anniversary China Event | AUDITOIRE | Moët Hennessy Diageo | China | |
| The Dinosaur Hunt | Melco Resorts & Entertainment | Melco Resorts & Entertainment | Macau | |
| Best Use of Social Media | Shell Bonus Point: Grab in 60sec to Win a Tonne of Shell V-Power | Shell Hong Kong / 100Most / One Cool Online | Shell Hong Kong Limited | Hong Kong |
| Ubud Food Festival - World Spiciest Noodle | VMLY&R Indonesia, Geometry Global | Kraft Heinz SEA | Indonesia | |
| 7-Eleven “Chibi Maruko-chan Our Neighborhod Scenes” | The Dairy Farm Company, Limited | 7-Eleven Hong Kong and Macau | Hong Kong | |
| Best Digital Experience | Tencent UP! 2018 | George P Johnson | Tencent | China |
| Shiseido Ultimune Immunity Journey | What If | Shiseido Hong Kong | Hong Kong | |
| Sodexo People Matters TechHR | Laqshya Live Experiences Pvt. Ltd. | Sodexo India Pvt. Ltd. | India | |
| Best Sustainability Award | Grand Hyatt Singapore - Attaining Multiple Levels of Sustainability | Grand Hyatt Singapore | Grand Hyatt Singapore | Singapore |
| Go Green Say it LOUD Say it PROUD” | JCDecaux Transport | JCDecaux Transport | Hong Kong | |
| TEDxSydney 2018 | INVNT | TEDxSydney | Australia | |
| Chevrolet Saves Wild Elephants | BI WORLDWIDE | Chevrolet, General Motors Southeast Asia | Singapore | |
| “Build A Greener & Cleaner Community” Project | Ruder Finn Asia（Guangzhou） | Mars Wrigley Confectionary | China | |
| Best Business Solution | Oath Premium Coffee Pop-Up Shop | Dentsu One Taipei | YAHOO! | Taiwan |
| ISM 2018 | BI WORLDWIDE | ECOLAB | Singapore | |
| 7-Eleven “Chibi Maruko-chan Our Neighborhod Scenes” | The Dairy Farm Company, Limited | 7-Eleven Hong Kong & Macau | Hong Kong | |
| Akademi Suami Sejati | VMLY&R Indonesia, Geometry Global | Kraft Heinz SEA | Indonesia | |
| AIA Group Finance Future Building | Team Building Asia | AIA Group Finance | Hong Kong | |
| Best Outdoor Event | Mercedes-Benz C-Class Taiwan Launch - C-Class Sports Pop-Ups | SMS GROUP | Mercedes-Benz Taiwan Ltd. | China |
| SPORT b. X ROC Graffiti Run 2018 | Agnès b. HK Limited | Agnès b. HK Limited | Hong Kong | |
| Porsche Sportscar Together Day | Freeman | Porsche Asia Pacific | Singapore | |
| MG HS Global Launch - HS Factor(y) | SMS GROUP | SAIC Motor Morris Garages | China | |
| AIA Carnival 2018-2019 | The Great European Carnival - Great Entertainment Group | Great Entertainment Group/ AIA | Hong Kong | |
| Best Brand Experience - B2B | Mercedes-Benz S-Class 'The Pinnacle of Luxury' | Sumo Eleven | Mercedes-Benz Malaysia | Malaysia |
| Tencent UP! 2018 | George P Johnson | Tencent | China | |
| Search Unboxed | MCI Group Asia Pacific | Google Indonesia | Singapore | |
| Xerocon Brisbane 2018 | INVNT | Xero | Australia | |
| Oath Premium Coffee Pop-Up Shop | Dentsu One Taipei | YAHOO! | Taiwan | |
| Best Brand Experience - B2C | “Chengdu Parcours Art Festival” | Wharf China Estates Limited | Chengdu International Finance Square (Chengdu IFS) | China |
| Tencent DNF Carnival 2018 | George P Johnson | Tencent | China | |
| Les Mondes De Chaumet Party Shanghai | AUDITOIRE | Chaumet | China | |
| The Porsche Macan Launch | Jack Morton Worldwide | Porsche China | China | |
| Ubisoft ChinaJoy | Freeman | Ubisoft Shanghai | China | |
| Mercedes-Benz C-Class Taiwan Launch - C-Class Sports Pop-Ups | SMS GROUP | Mercedes-Benz Taiwan Ltd. | China | |
| Porsche Sportscar Together Day | Freeman | Porsche Asia Pacific | Singapore | |
| Best Integrated Marketing | Victoria & Albert Museum Shoes: Pleasure & Pain Exhibition | Swire Properties Limited | Swire Properties Limited | Hong Kong |
| Ubisoft ChinaJoy | Freeman | Ubisoft China | China | |
| Sands Macao Fashion Week 2018 | Sands Retail | Venetian Cotai Limited | Macau | |
| Celebrating 5 years of the AIA Carnival | Agenda Consulting | Great Entertainment Group / AIA | Hong Kong | |
| 7-Eleven “Chibi Maruko-chan Our Neighborhod Scenes” | The Dairy Farm Company, Limited | N/A | Hong Kong | |
| Best Sponsorship | Hong Kong Observation Wheel and AIA Vitality Park | The Entertainment Corporation Limited | Great Entertainment Group / AIA | Hong Kong |
| FWD North Pole Marathon 2018 | FWD Life Insurance Company (Bermuda) Limited | FWD Hong Kong | Hong Kong | |
| FWD MAX Limitless Challenge | FWD Insurance Company (Bermuda) Limited | FWD Insurance Company (Bermuda) Limited | Hong Kong | |
| Great Eastern Women's Run 2018 | Great Eastern | Great Eastern | Singapore | |
| PayMe at Clockenflap Music and Arts Festival 2018 | Magnetic Asia Limited | HSBC | Hong Kong | |
| Best PR Stunt | Tie a Blissful Knot at Temple Mall | Link Asset Management Limited | Link Asset Management Limited | Hong Kong |
| Akademi Suami Sejati | VMLY&R Indonesia, Geometry Global | Kraft Heinz SEA | Indonesia | |
| Best Game Changer | Tencent DNF Carnival 2018 | George P Johnson | Tencent | China |
| The Porsche Macan Launch | Jack Morton Worldwide | Porsche China | China | |
| BASF at ChinaPlas | Freeman China | BASF | China | |
| Coca Cola Food and Music Festival | Activemedia | Coca Cola Pakistan | Pakistan | |
| Volkswagen Arteon Korea Launch - The Art:eon House | SMS GROUP | Volkswagen | China | |
| Best Production | Porsche Experience Centre Shanghai Launch | Freeman | Porsche China | China |
| Mercedes-Benz S-Class 'The Pinnacle of Luxury' | Sumo Eleven | Mercedes-Benz Malaysia | Malaysia | |
| adidas Republic Of Sports 2018 | AUDITOIRE | adidas | China | |
| THE DINOSAUR HUNT | Melco Resorts & Entertainment | Melco Resorts & Entertainment | Macau | |
| World Premiere. The new Porsche Macan. | VOK DAMS CHINA | PORSCHE CHINA | China | |
| Best Public Event | Coca Cola Food and Music Festival | Activemedia | Coca Cola Pakistan | Pakistan |
| adidas Republic Of Sports 2018 | AUDITOIRE | adidas | China | |
| Singapore Night Festival 2018 | AUDITOIRE | National Heritage Board | China | |
| Mercedes-Benz C-Class Taiwan Launch - C-Class Sports Pop-Ups | SMS GROUP | Mercedes-Benz Taiwan Ltd. | China | |
| Healthy Lifestyle Festival Singapore | Pico Art International Pte Ltd | Singapore Health Promotion Board | Singapore |
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