Advertising News
Sophie Chen
Oct 22, 2013

Effective Measure appoints global CMO, expands into new markets

MELBOURNE - Effective Measure, a provider of media planning, audience profiling and digital metric solutions, has appointed Lizzie Babarczy as global chief marketing officer as the company hatches plans to enter six new markets, including two in Asia-Pacific, by the end of the year.

Lizzie Babarczy

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