Staff Reporters
Jun 12, 2012

Cartoon Network appoints PR AOR in Malaysia

KUALA LUMPUR - Kids’ channel Cartoon Network has handed its PR duties to Text 100 Malaysia, effective 1 June, from Arcis Communications.

Yeow Mei Ling, managing consultant of Text 100 Malaysia
Yeow Mei Ling, managing consultant of Text 100 Malaysia

The agency is tasked to help enhance Cartoon Network’s media outreach as the brand continues to inspire kids and families to engage with the brand.

This appointment will see the agency being the extended team on the ground to lead Cartoon Network’s communication campaigns in Malaysia.

“Cartoon Network is a great addition to our client portfolio and we are excited to have the opportunity to work with an iconic brand like Cartoon Network,” Yeow Mei Ling, managing consultant of Text 100 Malaysia, said.

“We will definitely have fun even as we strive to deliver their unique proposition across different sectors and audiences. The Cartoon Network partnership will also allow us to explore refreshing platforms, both in traditional and digital environments.”

Related Articles

Just Published

8 hours ago

1000 Media: Can Nas Daily’s storytelling magic ...

Nuseir Yassin’s latest digital marketing company bets on fast, AI-powered, emotion-driven storytelling to help brands break through digital clutter—starting with India.

16 hours ago

Delicia Tan adds Singapore to remit in Edelman ...

Tan takes on an expanded role as CEO of Edelman Singapore, while retaining her leadership of Hong Kong and Taiwan, following Julia Wei's upcoming departure. In other Edelman news, Vorasit Turongsomboon has been appointed MD for Thailand.

16 hours ago

Selfie-obsessed humans can now match with shelter dogs

Cheil Worldwide's latest campaign uses AI to match humans with shelter dogs based on looks and personality. Ad Nut is baffled and judging you.

17 hours ago

'The holding company model has been broken for a ...

EXCLUSIVE: Fresh off two major acquisitions in 2024, Jamie Posnanski unpacks why the traditional agency-supplier model needs an overhaul, combating transformation fatigue, and why so few clients believe their agency models are fit for purpose.