Matthew Miller
Jun 26, 2016

Cannes 2016: Film and Film Craft winners

Work from India and Japan wins Gold for APAC in categories dominated by the US.

Shiseido
Shiseido

CANNES - Shiseido's gender-bending demo 'High School Girl?' won Gold Lions in both Film and Film Craft Saturday night.

A very different campaign involving makeup tips, Ogilvy & Mather Mumbai's 'Make love not scars', won a Gold Lion in Film, as did 'Firefly' by Nitto Tokyo for Ocedel.

Work from Australia, Singapore and China also brought home awards, although the US won by far the most Lions in both categories. 

Tables showing the APAC winners in Film and Film Craft appear below.

A Grand Prix in Film went to 'Shoplifters' for Harvey Nichols by Adam&Eve DDB London, with production companies Blink Productions, Cain & Abel and The Mill.

A Grand Prix in Film Craft went to 'Under Armour Phelps' for Under Armour by Droga5 New York with production company Epoch Films.

More Cannes 2016 coverage

APAC Film winners

Title Client Product Entrant Company Country Production Company
GOLD
HOW TO GET PERFECT RED LIPS / HOW TO APPLY EYELINER MAKE LOVE NOT SCARS ACID ATTACK OGILVY & MATHER MUMBAI  INDIA OGILVY & MATHER MUMBAI 
HIGH SCHOOL GIRL? SHISEIDO CO., SHISEIDO'S PRODUCTS (MAJOLICA MAJORCA / INTEGRATE) WATTS OF TOKYO  JAPAN WATTS OF TOKYO 
FIREFLY MAN INDEPENDENT INCUBATOR OCEDEL NITTO Tokyo JAPAN GEEK PICTURES Tokyo
SILVER
DENG ADUT UNIVERSITY OF WESTERN SYDNEY EDUCATION FINCH Sydney AUSTRALIA FINCH Sydney
THE BOYS 'IMPACT' PACIFIC BRANDS UNDERWEAR GROUP AUSTRALIA BONDS CLEMENGER BBDO MELBOURNE  AUSTRALIA GUILTY CONTENT Melbourne
TALCUM / TRIM / SHOWER PACIFIC BRANDS UNDERWEAR GROUP AUSTRALIA BONDS CLEMENGER BBDO MELBOURNE  AUSTRALIA GUILTY CONTENT Melbourne
BRONZE
ACT OF LOVE SAGAMI RUBBER INDUSTRIES CO. SAGAMI ORIGINAL PROJECTOR Tokyo JAPAN ROCK'N ROLL JAPAN Tokyo / STINK London
DADS #SHARETHELOAD (60 SECS) PROCTER & GAMBLE INDIA ARIEL MATIC BBDO INDIA Mumbai INDIA RED ICE FILMS Mumbai
THE TOUGH SELL VOLKSWAGEN AUSTRALIA GOLF DDB Sydney AUSTRALIA ROBBER'S DOG Sydney / THE EDITORS Sydney

APAC FIlm Craft winners

Title Client Product Entrant Company Country Production Company
GOLD
HIGH SCHOOL GIRL? SHISEIDO CO. SHISEIDO'S PRODUCTS (MAJOLICA MAJORCA / INTEGRATE) WATTS OF TOKYO  JAPAN WATTS OF TOKYO 
BRONZE
AMBUJA KHALI AMBUJA CEMENT AMBUJA CEMENT EARLY MAN FILMS Mumbai INDIA EARLY MAN FILMS Mumbai
ULTIMATE DEATH SCENE SEA SHEPHERD AUSTRALIA ANTI WHALING THE WORKS SYDNEY  AUSTRALIA TAXI FILM Sydney
FIREFLY MAN INDEPENDENT INCUBATOR OCEDEL NITTO Tokyo JAPAN GEEK PICTURES Tokyo
A DIFFERENT PARIS AIRBNB AIRBNB TBWA\ SINGAPORE  SINGAPORE SIXTOES TV Singapore / PHOTOPLAY FILMS Sydney / CUTTING EDGE Sydney
TREASURE TODAY MEMORIESLAB MEMORIESLAB FRED & FARID SHANGHAI  CHINA FRED & FARID SHANGHAI 
SHARK DANCER HUAWEI MATE S OGILVY & MATHER SHANGHAI  CHINA RSA FILMS London
HOUSE MAID KATAOKA&CO.,LTD VAN HOUTEN COCOA AOI PRO Tokyo JAPAN AOI PRO Tokyo
THE BOYS 'IMPACT' / 'SWIM' / 'CYCLE' PACIFIC BRANDS UNDERWEAR GROUP AUSTRALIA BONDS CLEMENGER BBDO MELBOURNE  AUSTRALIA GUILTY CONTENT Melbourne

 

 
 
Source:
Campaign Asia

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