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Jan 28, 2014
Brands gallop into the Year of the Horse (apart from the fast food ones)
Everywhere I look I see horses. There are more horses in Singapore at the moment than people. Every brand has a horse associated with it. Why? Because we are about to enter the Chinese New Lunar Year of the Wood Horse (don’t mention Trojans) and every brand in Asia has to include horses somewhere in their marketing.
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