Winning PepsiCo's business from China to Southeast Asia is impressive for Publicis and has allowed it to overtake Mindshare in media agency rankings
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What's behind the current Studio Ghibli obsession? Here’s everything you need to know about the AI trend giving the world a Ghibli glow-up—magical fields, glowing skies, and just a pinch of ethical chaos included.
In an era where algorithms dominate every decision, brand consultancy founder Upasna Dash argues that true brand power comes not from digital footprints—but from instinct, identity, and a deep understanding of what brings true joy to consumers.
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The agency climbs into the March spot following its nearly $200 million win of the Godrej Group mandate in India.
Despite economic uncertainty and regulatory pressure worldwide, a WARC report says certain digital channels like social media and retail are expected to continue seeing growth this year.
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