The IPG network has been criticised in the past for its fragmented approach in the region, but it appears to be taking steps to mend this with the hiring of a regional CSO and the joining of heads on select briefs.
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I’m going to go against the grain here and say I think Jaguar’s new rebrand is a genius move.
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As social media users appear to flee X in favour of the aptly named alternative—Bluesky—PRWeek UK asks comms pros how they’re finding the new platform in its early days of popularity.
Reid replaces Simon Shaw in the role.
Social media users have criticised the brand's use of AI in its 'Holidays are coming' ad.
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