2018 saw Publicis return gradually to the awards circuit, achieve some bullish new business wins and exhibit a variety of performances in different markets.
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A brutal battle with cancer may have forced Bullen to pause her career, but her fire to produce meaningful work and challenge gender conformities continue to burn.
Plus, a surge in investor confidence propelled the company's share price to soar over 80% in the past year.
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Marketers should prioritise grabbing attention over being correct when making ads, even if it feels random or weird, says TBWA Melbourne's Zac Martin.
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Australia and India are the top contenders with the most shortlisted entries.
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