Surekha Ragavan
Sep 27, 2019

The power of 'storyteching' and how to apply it

Ravid Kuperberg from Mindscapes on the power of 'storyteching' and how brands can jump on the trend without additional resources.

Storytelling and tech don't have to be mutually exclusive, and here, Ravid Kuperberg of Mindscapes talks about how to tick off both boxes. Plus, he provides examples of brands that are doing just that. 

More Spikes Asia 2019 coverage here.

Source:
Campaign Asia

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