Ad Nut
Jan 30, 2019

Shutterstock makes an all-stock parody promo for 'that overhyped festival'

The Fyre Festival would have been wiser to use stock footage in its promos, the company suggests.

The people behind the ill-fated Fyre Festival, now the subject of derision, lawsuits and two different but wholly satisfying documentaries, famously spent a lot of money on a 'trailer' promoting the festival. With a professional crew and an island location.

Now, just as discussion about the documentaries is peaking, Shutterstock has unleashed a remake of the trailer—one made entirely with stock footage, of course.

Shutterstock notes that its library even includes more than 200 videos of swimming pigs, a staple of the event's promotional material. 

Ad Nut feels that the Fyre Festival has been a gift to the world in terms of amusing memes and schadenfraude, and this only adds to the enjoyment. Nicely done, Shutterstock.   

Ad Nut is a surprisingly literate woodland creature that for unknown reasons has an unhealthy obsession with advertising. Ad Nut gathers ads from all over Asia and the world for your viewing pleasure, because Ad Nut loves you. You can also check out Ad Nut's Advertising Hall of Fame, or read about Ad Nut's strange obsession with 'murderous beasts'.

 

Source:
Campaign Asia

Related Articles

Just Published

6 hours ago

Netflix doubles ad revenue in 2024, targets another ...

The streaming platform is eying a growing piece of the $25 billion spend on connected TV, with geographic expansion of its ads supported tier.

7 hours ago

Following Trump's lead is a mistake. It's time for ...

Just like you wouldn’t plan a picnic without considering the weather; agencies that try to plan for the future without considering climate change are risking disaster, says Clean Creatives' Duncan Meisel.

10 hours ago

GroupM axes global agency CEO roles in major ...

EssenceMediacom, Mindshare and Wavemaker brands will still operate globally and local market CEOs will retain their roles.

19 hours ago

Trump signs order to delay TikTok ban for 75 days

With the new US president asking for a 50% stake in TikTok, advertisers should be cautious of the evolving landscape and not put their ‘eggs into one social basket’.