Advertising agency Smart Sydney is behind this testosterone-filled commercial with over the top fire explosions. Targeting young males in Australia, the commercial has created a dangerous amusement park for big boys only.
Production company The Colony Sydney and director David Gaddie have brought on sizzling barbeques, shot guns and explosives. Shot partly in an old rail yard in Sydney and the Coney Island theme park in America, the brand probes people to ‘act before they think’.
Mother is an energy drink brand in the Australian and New Zealand markets since 2006.
Credits:
Project Motherland
Client Coca-Cola Australia
Creative agency Smart, Sydney
Creative directors Kieran Flanagan, Dan Gregory
Executive producer Susan Walker
Agency producer David Steindl
VFX Postmodern, Sydney
Production company The Colony, Sydney
Director David Gaddie
Editor Danny Tait
Music and sound Nylon Studios, Sydney
Exposure Television
Production company The Colony Sydney and director David Gaddie have brought on sizzling barbeques, shot guns and explosives. Shot partly in an old rail yard in Sydney and the Coney Island theme park in America, the brand probes people to ‘act before they think’.
Mother is an energy drink brand in the Australian and New Zealand markets since 2006.
Credits:
Project Motherland
Client Coca-Cola Australia
Creative agency Smart, Sydney
Creative directors Kieran Flanagan, Dan Gregory
Executive producer Susan Walker
Agency producer David Steindl
VFX Postmodern, Sydney
Production company The Colony, Sydney
Director David Gaddie
Editor Danny Tait
Music and sound Nylon Studios, Sydney
Exposure Television
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