omnicom
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Omnicom and IPG chiefs visit UK to sell merger to staff and pitch consultants
The two groups will continue to operate independently and compete in pitches for the time being, as the M&A deal could take a year to complete.
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Zurich picks single agency for global media account
Results are in for the winner-takes-all pitch.
Revealed: Latest hybrid working policies across 'big six' agency groups
In the wake of WPP's controversial policy change, here is a roundup of all WFH policies across adland holdcos.
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Tata Motors win pushes Omnicom Media Group into top five of global new business
Major APAC wins reshape global rankings as OMG rises to fifth with $78 million Tata Motors India account; Publicis Media jumps five spots to third after $209 million Kenvue win.
Omnicom-IPG billings worth $2.7 billion in China: Ebiquity
The merger locks in a 15.5% global market share, but China becomes the decisive battleground to close the gap with rivals.
The $31 billion Omnicom-IPG deal has industrial logic but also many caveats
The biggest beneficiary might not be the two companies involved, but the wider agency sector itself, writes Campaign UK editor-in-chief, Gideon Spanier.
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