mccann worldgroup
'Yapping Paper' turns Christmas gifts into a cause for paws
This festive season, McCann Worldgroup and SOSD have unveiled festive wrapping paper emblazoned with puppy-dog eyes and wagging tails—complete with adoption calls.
Publicis and OMD shine at SEA's Agency of the Year
Leo Burnett and BBH Singapore stole the spotlight, as OMD took home media glory.
Women to Watch 2024: Shilpa Sinha, McCann Worldgroup
Sinha’s strategic leadership at McCann Worldgroup unites cultural insight with creative impact. She also advocates for inclusive representation across regional and global work.
Mastercard highlights value of inclusion in new autism campaign
EXCLUSIVE: Mastercard’s Julie Nestor talks about the brand’s #AcceptanceMatters campaign which aims to foster awareness and empathy around invisible disabilities.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Carter Chow returns to McCann Worldgroup as Greater China CEO
Chow brings over 20 years of experience to his second stint at McCann Worldgroup, where he previously served as CMO for Greater China.
Why the ascendancy of Asia will be key to shaping the future of the ad industry
In an exclusive chat with Campaign at Cannes Lions 2024, McCann Worldgroup APAC's Shilpa Sinha unpacks the findings of the Group's latest thought leadership on Asia's unique blend of tradition and innovation, and why it's setting new global benchmarks.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins