maggi
Lead-fears hammer Maggi in India
BRAND HEALTH CHECK: After over 30 years as one of India’s favorite noodle brands, Maggi is pulled from the shelves.
Maggi needs new flavours to stay ahead
BRAND HEALTH CHECK: Competition and lack of creativity are eroding the instant noodle brand’s market share.
Publicis Malaysia appointed creative duties of Maggi's global project
KUALA LUMPUR – Publicis Malaysia has been appointed to a new global credentials project for MAGGI. The project is due to roll out worldwide later this year.
Maggi launches 'Happiness is homemade' TVC in Malaysia
MALAYSIA - Maggi has launched a new brand idea of 'Happiness is homemade' in with a TV campaign for the Malaysian market.
Nestle Malaysia moves Maggi business from Ogilvy to Publicis
SINGAPORE - Nestle Malaysia has moved its Maggi account from Ogilvy & Mather to Publicis in a move that has surprised many in Malaysia.
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