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Sirona tackles menstrual taboos with #TheBloodyConversation campaign
The campaign urges open and unfiltered dialogue on menstruation by dismantling the stigma surrounding periods, particularly among men.
Global new business spotlight: Publicis dominates with four major wins
While Starcom retained BMW's $250 million business in China, the biggest wins for the final quarter of 2023 came from the US, with WPP showing the biggest growth on the media side.
Group M to shift agencies to country-level profit and loss model from 2024
Global CEO Christian Juhl confirmed the move this week.
McCann recruits Javier Campopiano from Grey to be global CCO
He will become global CCO of McCann Worldgroup and McCann.
Jellyfish in sale talks with The Brandtech Group
Exclusive negotiations in progress between performance agency and martech group.
Group M launches global framework to reduce carbon footprint of media
Clients will be advised on which channels, and eventually media vendors, are causing the most carbon emissions in effort to slash advertising's carbon footprint.
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