dentsu aegis network
Dentsu eyes more simplified, coordinated offering in APAC after rebranding
Focus to be placed on business lines and skill sets above agency brands, says CEO Ashish Bhasin.
Dentsu drops 'Aegis': DAN is rebranded as 'Dentsu'
The move unites tens of thousands of global employees under a single Dentsu brand; the former Dentsu Aegis Network will be known officially as Dentsu International.
Shopee launches partner program for five media agencies
Shopee to provide training and technical support to five major media agencies in hopes of "elevating the standards" of ecommerce marketing in the long-term.
DAN launches Dentsu Curate, its made in APAC programmatic offering
Solution aims to improve media quality and efficiency by consolidating supply, and working closely with tech platforms and data partners.
DAN retains Philips account, scores APAC commerce scope
The agency’s hub for the brand will focus on driving strategy, planning and ecommerce solutions.
Here are three challenges that await Wendy Clark at Dentsu Aegis Network
She has the personality and experience Dentsu demands for its international business. But can she add firepower to its creativity and culture?
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