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Thailand to control broadcasting content on satellite and cable TV channels
BANGKOK - The National Broadcasting and Telecommunications Commission (NBTC) has announced plans to strictly control broadcasting content on satellite and cable TV channels, particularly of pharmaceutical products, in a move to crack down on misleading advertising.
BOT urges banks, financial institutions to tone down ads
BANGKOK - The Bank of Thailand (BOT) is set to urge banks and financial institutions in the market to tone down their advertising, especially where it is related to borrowing.
Thailand 3G auction concludes; strong growth in mobile advertising expected
BANGKOK – Industry experts predict significant growth in the mobile advertising and e-commerce sectors in Thailand after the long-awaited auction of 3G licences drew to a close on Tuesday.
PHD Thailand names MD in newly created position
BANGKOK - Media and communications agency PHD Thailand has named Khun Jerapol Yavapan as its managing director, effective 2 July.
Ad budgets divert to clean-up and CSR as Thailand floods worsen
BANGKOK - The impact of Thailand's ongoing floods is likely to be long-term and far-reaching, with marketing activities halted and ad budgets diverted to CSR relief efforts.
OMD Thailand names new executive business director
BANGKOK - OMD Thailand has named Booncharas Kasemsukpasit as its executive business director with immediate effect, in a bid to strengthen its senior leadership team.
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