Media
Staff Reporters
Jan 27, 2017

Photos: Moove Media's 'Big Top' launch event

The OOH media company introduced a format that adds ad space to Singapore buses.

Singapore's Moove Media hosted 450 people from agencies, brands and other partners on 10 January to mark the launch of its Moove Big Top format, an aluminium extension that provides additional ad space on single-level buses.

The Moove Goes Big launch event, held at JW Marriott Hotel Singapore South Beach was themed as 'the Forest of the Giants', which explains why some people are wearing gigantic insects and arachnids in the photos seen here.

Media personality Tan Kheng Hua hosted the event, which was also an early Chinese New Year celebration complete with Lo-Hei and a Lion dance.

Source:
Campaign Asia

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