Evie Barrett

3 days ago

Unilever merges corporate affairs and sustainability...

Unilever’s sustainability chief has taken on corporate affairs responsibilities as part of a comms reshuffle at the consumer goods multinational.

Dec 3, 2024

Cathay Pacific steers away from 'traditional ...

International airline Cathay Pacific has enlisted consumer and B2B PR support in the UK, prioritising an ‘insight-driven’ strategy over hiring an agency with prior experience in the airline sector.

Nov 24, 2024

PR makes the leap to Bluesky—but what’s the verdict ...

As social media users appear to flee X in favour of the aptly named alternative—Bluesky—PRWeek UK asks comms pros how they’re finding the new platform in its early days of popularity.

Oct 8, 2024

Heinz faces backlash over negative stereotypes in ad

Food company Heinz has apologised after its latest advertising campaign was called out by some for perpetuating racist stereotypes.

Sep 18, 2024

Edelman launches global Counter Disinformation Unit

A dedicated global team aims to help organisations protect themselves from ‘the rising tide of mis- and disinformation’.

Aug 31, 2024

One in four influencers want brands to ask before ...

Almost one in four creators said brands should ask for permission before sending a gifted product, according to new research.

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