Staff Reporters
Mar 12, 2012

Wunderman wins Robomaid Australia

SYDNEY - Wunderman has been appointed as agency of record for Robomaid Australia, which markets a line of self-sufficient vacuum cleaners.

Wunderman wins Robomaid Australia

The company has retained Wunderman, without a pitch, as strategic partner for all of its advertising and marketing, including data and analytics.

Robomaid will be looking to Wunderman to help expand its business, according to Emma Hodge, sales and marketing manager of Robomaid Australia. "Our engagement with them so far has been impressive, and their ability to cater to a fast-moving industry is perfect for our needs,” she said.
 
The agency plans to help the brand move from challenger status to that of leader with the use of smarter analytical marketing, said Jo Lloyd, Managing Director of Wunderman. “We’re delighted to partner with such an innovative, results-driven brand," Lloyd added.
Source:
Campaign Asia

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