Ota joins from Beacon Leo Burnett Tokyo where he was group creative director since 2008. Before that, he managed his own creative agency for eight years in Tokyo.
Ota will be responsible for driving creative work across digital, mobile and CRM disciplines for clients such as Expedia, Levi’s, Microsoft and Novartis. He will report to Kennosuke Saito, president and representative director of Wunderman International.
Ota's appointment is in line with the agency's strategy to drive digital alongside creativity, said Stephane Faggianelli, president of Wunderman Asia Pacific. "Vincent Ota brings strong leadership, vision and inspiration to our team in Tokyo, harnessing the power of digital, social and mobile channels for our clients.”
In addition to Ota, Wunderman recently appointed creative veteran Chris Jones as executive creative director for its China operations.