
The account had previously been held by McCann since at least 2005.
Wellcome Supermarket, under the Dairy Farm Group, has over 270 stores in Hong Kong. The brand is celebrating its 68th anniversary this year.
HONG KONG - After a two-month competitive pitching process, Wellcome has appointed Grey Hong Kong as its new creative agency.
The account had previously been held by McCann since at least 2005.
Wellcome Supermarket, under the Dairy Farm Group, has over 270 stores in Hong Kong. The brand is celebrating its 68th anniversary this year.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
From breaking into creative via a rap video to creating a magical AI blob, Kate Enright's creative journey has been anything but ordinary.
His progressive leadership has propelled Jaywing's growth to new heights as shown by a string of new clients, steady growth, and an assured DEI vision.
The collaboration offers businesses greater flexibility to develop tailored AI solutions, enabling faster and smarter customer service through multimodal capabilities, real-time insights and seamless platform integrations.
DoubleVerify and Amazon Ads will introduce transparency upgrades after an Adalytics report linked their platforms to harmful content funding.